Agencies
Traditional marketing agencies are notoriously bad at giving your strategy the time it requires, using your marketing budget effectively, and providing great results (we know, we’ve worked for several).
Not all agencies are bad, but 99% of them will fail to deliver on the work you’re paying them for. They will take on anyone who wants to pay them, regardless of their bandwidth to handle the extra work. You also never know who’s going to be “assigned” to your account. It could be an intern or even someone in another country. Your ROI is secondary to an agency’s profits, which is why their client churn rates continue to plummet. After all, agencies rely on your monthly payment to fund expenses that have nothing to do with your marketing (like CEO bonuses, corporate retreats, company cars, and general overhead). You might not get what you paid your agency for, but at least they got that new, state-of-the-art foosball table for the office.
IndieSEM
We structured IndieSEM to be fundamentally different from typical agencies. We recruit only the best talent in digital marketing and DO NOT accept job applications. No interns, no outsourcing. Everything is done in house by marketing experts. With no agency-related costs to pass along, you can enjoy knowing that 100% of your marketing budget is going where it should – to work for YOU.
You can learn more about us here.